SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs
| Author | : | |
| Rating | : | 4.98 (687 Votes) |
| Asin | : | 0692769447 |
| Format Type | : | paperback |
| Number of Pages | : | 238 Pages |
| Publish Date | : | 2016-08-17 |
| Language | : | English |
DESCRIPTION:
From search engine friendly web design and content marketing, to social media and reputation management, SEO for Growth will help you put it all together."- Joost de Valk, Founder and CEO, Yoast"Networking and referral marketing will always be critical small business marketing tactics, but today's buyer often follows a word-of-mouth recommendation with a Google search. SEO for Growth will show you how to create a web presence that will help you convert more of your referral leads."- Dr. Ivan Misner, founder of BNI and New York Times Bestselling Co-author of Masters of Networking. "John and Phil hit the nail on the head. The way people shop and buy has fundamentally changed, an inbound strategy is now a necessity for getting found online and growing your business."- Brian Halligan, Co-founder and CEO, HubSpo
From this book, you’ll learn how to: create and re-purpose content and plan an editorial calendaruse different social media channels to generate engagement with your contentbuild and manage your online reputation, plus handle negative reviewsdo quality link building without resorting to the shady practices Google now penalizesconduct keyword research to optimize your website and all of your contentuse pay-per-click advertising in the most cost-efficient way to get the biggest bang for your buckbuild a revenue generating website that will help power your company’s growth for years to comeWhether you want to adapt your small business to the digital age or you’re a marketer figuring out how to help your clients online, this indispensable guide has everything you need to plan and implement the right SEO strategy for your business.After you buy this book, be sure to visit the SEO for Growth website (SEOforGrowth) to claim and download the 3-eBook bonus pack on Local SEO, Traffic Generation Tactics, and WordPress Website Optimization, as well as special offers and discounts on various SEO tools, webinars and services.. From website designers to business owners, marketers to entrepreneurs, everyone can benefit from understanding and applying SEO best practices.John Jantsch, author of the best-selling Duct Tape Marketing and creator of the Duct Tape Marketing System™, and Phil Singlet
Powerful Reference Book with Useful, Actionable Tips Kelley Schepper This is a solid resource on how to use SEO to grow your business. While I have a basic understanding of SEO, this book was a great supplement to the knowledge I already had. I think it is the ideal resource and reference guide for any and everyone – from those just starting out in SEO and marketing, to seasoned experts who want to fine-tune their knowledge.In the past, I have found it more than difficult to find a resource that puts everything together in a simple, easy-to-read. this book is as much about developing a well-rounded marketing strategy as it is about getting better Google rankings for your w Toni Taylor While the title highlights SEO, this book is as much about developing a well-rounded marketing strategy as it is about getting better Google rankings for your website. As a web designer myself, I understand what the authors are saying about how websites have evolved from digital brochures to marketing platforms, but also how a lot of the web design industry still treats web design as a creative and development exercise – so there can be a lot of missed opportunity if marketing,. As somebody who has read pretty much every book (and blog) on SEO As somebody who has read pretty much every book (and blog) on SEO, I consider this one the cream of the crop. There are a few reasons for this:- It takes a unique approach to developing a marketing strategy, explaining how things have changed over the years.- It explains how SEO, when done correctly, can be every bit as important as advertising and PR.- It provides a step by step guide for doing things the right way (no shady tactics here).Developing an SEO strategy for your business
He is a Duct Tape Marketing Certified Consultant and holds a B.S. JOHN JANTSCH John Jantsch has been called the World’s Most Practical Small Business Expert for consistently delivering proven real-world, small business marketing ideas and strategies.He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world.He is a veteran speaker and