The Strategic Analysis Cycle Tool Book: How Advanced Data Collection and Analysis Underpins Winning Strategies
| Author | : | |
| Rating | : | 4.88 (770 Votes) |
| Asin | : | 1911498371 |
| Format Type | : | paperback |
| Number of Pages | : | 288 Pages |
| Publish Date | : | 2015-11-04 |
| Language | : | English |
DESCRIPTION:
Erik Elgersma is Director of Strategic Analysis at FrieslandCampina. . He is based in the Netherlands. He speaks and lectures frequently on the topics of strategic analysis and data management
. About the Author Erik Elgersma is Director of Strategic Analysis at FrieslandCampina. He speaks and lectures frequently on the topics of strategic analysis and data management. He is based in the Netherlands
This is an authoritative and practical guide to analysing business data, to enable managers and companies to develop successful business strategies. However, this does not happen by magic, rather it is through the rigorous application of appropriate tools. Applying such tools will result in solid analyses of the business environment, that will contribute to better designed strategies and the company s strength in the marketplace.. Data has become a dominant factor in today s business environment. This book sets out 19 key tools for data analysis that have been tried and tested. This book, written by a leading practitioner, provides a series of tools and methods for analysing data and contributing to the success of the company.The main aim of data analysis is turning data into actionable intelligence that will drive and determine a company s competitive advantage