Age of Context: Mobile, Sensors, Data and the Future of Privacy
| Author | : | |
| Rating | : | 4.53 (640 Votes) |
| Asin | : | B00G79XKWS |
| Format Type | : | |
| Number of Pages | : | 380 Pages |
| Publish Date | : | 2014-03-03 |
| Language | : | English |
DESCRIPTION:
Armed with that knowledge our personal devices can anticipate what we'll need next and serve us better than a butler or an executive assistant. They also promise to cure cancer and make it harder for terrorists to do their damage. What does it all mean? How will it change society in the future? The authors are unabashed tech enthusiasts, but as they write, an elephant sits in the living room of our book and it is called privacy. In 2006, co-authors Robert Scoble and Shel Israel wrote Naked Conversations, a book that persuaded businesses to embrace what we now call social media. The resulting convergent superforce is so powerful that it is ushering in an era the authors call the Age of Context. They even find content worth watching on television.
A bit preachy, dated and lacking implementation details New technology waves are fundamentally evangelical in the sense that they paint an aspirational future where everything is great. The age of context is very much along these lines, aspirational, general and preachy. The book is light on details and deeper examples beyond some of the ideas that we all hear about.If you are looking for discussions about where the future of technology is going and how it will impact our lives then this book is good, but not the place that I will start with. I would instead look at the online publications, Wired and different tech blogs to get a better idea of where things are going in such a dynamic world. . Science Fiction and Marketing said Book of the Decade?. Book of the Decade?Robert Scoble and Shel Israel have teamed together to write a well received new book called the Age of Context. In some regards, it may be the book of the decade for marketers, laying out a roadmap of what is to come.The book examines the impact caused by the confluence of five technology sets impacting us today; mobile, social, data, sensors and location. Age of Context offers a well grounded view of how companies are using these technologies together to launch us into a new media area. But that media is not a screen, it's life itself. Thus the term context, referring to media's increasingly personal nature.Aside from. J. M. Bond said Exploring where technology is going - a missed oppertunity.. This book reminds me of the Popular Mechanics magazines of the 1950's to mid 1970's. Technology is running riot and everything IS possible. The book is similar to the Heath Robinson cartoons of the 19"Exploring where technology is going - a missed oppertunity." according to J. M. Bond. This book reminds me of the Popular Mechanics magazines of the 1950's to mid 1970's. Technology is running riot and everything IS possible. The book is similar to the Heath Robinson cartoons of the 1920's, another period of technology explosion when mankind had the world at our feet.The book explores the boom in technology capability and for the first time draws our attention to the importance of the context of data (just data) in this revolution. It ties together the three waves, silicone, data and sensors quite successfully. Unfortunately the authors have chosen three rapidly evolving fields and much has evolved since the book was writ. 0's, another period of technology explosion when mankind had the world at our feet.The book explores the boom in technology capability and for the first time draws our attention to the importance of the context of data (just data) in this revolution. It ties together the three waves, silicone, data and sensors quite successfully. Unfortunately the authors have chosen three rapidly evolving fields and much has evolved since the book was writ